Product Description Marketing Transformation Implementation Considerations is a handy checklist of important things to pay attention to while transforming marketing processes and systems. Reinventing the marketing function for the digital age and implementing new platforms is an endeavor fraught with several risks and challenges. This deliverable provides a list of the critical implementation considerations a team should consider while implementing new systems to evolve and enhance the Marketing function.

Marketing Transformation Implementation Considerations

Marketing Transformation Implementation Considerations

What do I get?

  • Marketing Transformation Implementation Considerations is a PowerPoint presentation with a set of 10 key implementation considerations.
  • These ten considerations are the most common risks, pitfalls, and leading practices from marketing transformation endeavors in large companies.

What does it not cover?

  • The deliverable does not include specific solutions and mitigation strategies
  • It also does not include benchmarks for comparison.


  • As the Marketing Transformation Implementation Considerations is a digital product, there are absolutely NO Returns.
  • Depending on your industry, the type of systems involved, and the scope of your transformation, some of the considerations may or may not be relevant to you.
  • If you are a consultant or a consulting company, there is different pricing, license, and terms.
  • Sold on an as-is basis and with no warranties.
  • This sale does not include implementation help or support. If you need professional services assistance, please contact us.
  • Please review our standard terms of service.

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Why should I care about Marketing Transformation Implementation Considerations?

A million things have to go right before a project is successful, but any one of the critical issues going awry could derail a Digital Marketing Transformation project. Knowing the vital implementation considerations help in planning and addressing the problems before they become intractable challenges.

How should we use the Marketing Transformation Implementation Considerations?

Review the list of considerations and add/modify to conform to your unique and specific situation. Then incorporate the factors into your overall RAID (Risks, Assumptions, Issues, Dependencies) plan. Also, assigning owners and including specific activities in the project plan will be invaluable in reducing the impact of these key considerations.

Why should I pay for this deliverable?

A consolidated list of key considerations will help you by not having to conduct an in-depth search across the vast expanse of the internet and then sift thru the good and the bad to pick the items. However, if you are intent, there are a lot of sources to get this information, and some of them are indeed excellent and free. We believe it is a question of how much you value curated content and your own time.