Plausible
Open SourceAbout Plausible
Plausible is a web analytics product described as lightweight analytics that does not use cookies. It is made and hosted in the EU on European-owned infrastructure. The product provides site traffic insights on one page. It allows importing of Google Analytics stats. It does not process personal data or track individual users. The source code is open source.
Used for
- Tracking scroll depth automatically on pages
- Monitoring traffic from AI tools such as ChatGPT, Perplexity, or Claude
- Analyzing SEO performance by connecting Search Console
- Measuring paid ads and campaigns through UTM tracking
Who it is for
- Ecommerce businesses
- Publishers and bloggers/creators
- Agencies and freelancers
From Plausible's own website, read 2026-10-24. How we build listings.
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This is how the CIOPages Research Team evaluates this category. It is not an assessment of Plausible. It comes from our Observability & APM Platforms buyer guide.
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