By: A Staff Writer
Updated on: Sep 04, 2023
In today’s competitive business landscape, organizations focus on customer experience (CX) to stand out. Service Blueprint is a powerful tool that helps organizations map, analyze, and optimize their service processes. Here is a brief overview of the Service Blueprint concept, implications, and advantages of Service Blueprint over other artifacts such as Process Flow or Customer Journey Map. Moreover, it will demonstrate how Service Blueprints integrate various office functions and actors to provide a holistic view, ultimately enhancing CX.
A Service Blueprint visualizes a service’s processes, interactions, and touchpoints, capturing both customer-facing and behind-the-scenes operations. It provides a comprehensive understanding of a service’s flow from the customer’s perspective and the company’s internal processes. Service Blueprints help organizations identify gaps, inefficiencies, and areas of improvement in their services, leading to better customer experiences.
While Process Flow diagrams and Customer Journey Maps are valuable tools for understanding specific aspects of a service, Service Blueprints offer a more comprehensive and holistic perspective. Here’s how they differ:
Service Blueprints provide a holistic view of an organization’s service delivery process by integrating three key functional areas:
Service Blueprints enable organizations to enhance CX by:
Individual License: Where we offer an individual license, you can use the deliverable for personal use. You pay only once for using the deliverable forever. You are entitled any new updates within 12 months.
Enterprise License: If you are representing a company, irrespective of size, and intend to use the deliverables as a part of your enterprise transformation, the enterprise license is applicable in your situation. You pay only once for using the deliverable forever. You are entitled any new updates within 12 months.
Consultancy License: A consulting or professional services or IT services company that intends to use the deliverables for their client work need to pay the consultancy license fee. You pay only once for using the deliverable forever. You are entitled any new updates within 12 months.
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