Directory CybersecuritySecurity Awareness & Human RiskKnowBe4

KnowBe4

About KnowBe4

KnowBe4 provides a platform intended to reduce human risk and secure AI agents. Security Awareness Training delivers education and phishing and vishing simulations to users. Email & Collaboration Security applies layered cloud defenses against phishing, malware, and social engineering. The company states it serves 70,000 organizations. AI Defense Agents use behavior-based intelligence to detect risky actions.

Products

Security Awareness Training: Delivers personalized education and phishing/vishing simulations to users.
AI Defense Agents: Detects risky human actions and responds using agentic AI.
Agent Risk Manager: Provides visibility, threat detection, and control over AI agents.
Real-Time Coaching: Delivers contextual SecurityTips at the moment risky behavior occurs.
AIDA (AI Defense Agents): Automates and personalizes training, phishing simulations, and coaching for each user.

Used for

Tracking users who reply to simulated phishing emails
Testing user reactions to unknown USB drives
Running simulated vishing campaigns
Monitoring Active Directory passwords for vulnerabilities
Reporting email threats via a one-click button

Who it is for

InfoSec teams use it to assess and report on human risk.
Data Privacy & Compliance teams use it to automate policy and audit workflows.
Human Resources departments use it to combine compliance and security training.

From KnowBe4's own website, read 2026-10-23. How we build listings.

How to evaluate Security Awareness & Human Risk

This is how the CIOPages Research Team evaluates this category. It is not an assessment of KnowBe4. It comes from our Security Awareness Training buyer guide.

25%

Risk Measurement & Behavior Change

Per-user and per-group risk scoring with a transparent, explainable model; ability to track repeat clickers and high-risk roles; reporting rate and time-to-report as first-class metrics, not just completion and click rate; evidence the score reflects real exposure, not simulation history alone

20%

Phishing Simulation Realism & AI

AI-personalized and AI-generated lures that mirror current threats; difficulty that adapts per user; coverage beyond email (Teams, Slack, SMS/smishing, QR/quishing, callback); localized templates; ability to mirror attacks your email gateway actually blocked

18%

Content Library & Localization

Breadth and freshness of modules (phishing, AI threats, deepfakes, privacy, role-specific); engagement quality and micro-learning length; number of languages and true localization vs. machine translation; just-in-time / point-of-failure nudges vs. annual modules; SCORM/AICC export for your LMS

17%

Telemetry & Ecosystem Integration

Signal ingestion from email security (Microsoft, Proofpoint, Mimecast, Abnormal) and IdP (Entra ID, Okta) to inform risk; reported-phish routing into SIEM/SOAR and incident response; HRIS/AD sync for accurate org and role mapping; outbound API and webhooks for your data warehouse

12%

Program Administration & Reporting

Automation of campaign scheduling and targeting (set-and-forget vs. manual build); board- and audit-ready reporting; multi-tenant and delegated admin for global or MSP rollouts; admin effort to run the program day to day

Security, Privacy & Compliance

SOC 2 Type II / ISO 27001; data residency and GDPR posture for employee PII and behavioral data; works-council and privacy constraints on per-user scoring; coverage of mandated training frameworks (HIPAA, PCI DSS, NIST, ISO) for audit

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