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Marketing Transformation Failure Risks


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Product Description

Marketing Transformation Failure Risks is a summary list of pitfalls and risks to be aware of while embarking on marketing transformation and systems implementation. Research has established that most major transformation programs either fail or underperform. A marketing transformation and systems implementation program is no exception from the failure risk. This CIOPages.com deliverable identifies and elaborates the factors that might impact a marketing transformation program adversely, and provides ideas on how to mitigate such risks.

Marketing Transformation Failure Risks
Marketing Transformation Failure Risks

What do I get?

  • Marketing Transformation Failure Risks is a PowerPoint presentation with 12 pages of information-rich content outlining each risk, implications, and mitigation strategies.

What does it not include?

  • This deliverable is not a risk management plan. (There is a separate CIOPages.com deliverable addressing RAID – (Risks, Assumptions, Issues, Dependencies.)


  • As the Marketing Transformation Failure Risks is a digital product, there are absolutely NO Returns.
  • Depending on your industry, the type of solution you are implementing, and the project scope, some or all of the content may or may not be relevant to you.
  • If you are a consultant or a consulting company, there is different pricing, license, and terms.
  • Sold on an as-is basis and with  no warranties
  • This sale does not include implementation help or support. If you need professional services assistance, please contact us.
  • Please review our standard terms of service.

How is Marketing Transformation Failure Risks useful to us?

Given most significant transformation projects fail or underperform, knowing the highest impact risk factors and mitigation ideas will help you lower the possibility of failure in a marketing transformation and systems implementation program and consequently increase the odds of success.
A handy list with concise and coherent risks and pitfalls to avoid helps reduce the time and effort it will take to identify the failure factors from scratch. Instead, you can work on how to minimize and mitigate such failure factors.

But, our Company is Unique – will it fit us?

Each company may be different, but in the end, Marketing is a strategic function and impacts revenue operations and brand equity of a firm. So, much of the content will be useful to most companies, while the degree of emphasis and applicability may vary.
The CIOPages deliverable outlining risks in a marketing transformation program will be a starting point to identify the risk factors and then based on what is relevant and applicable to your situation, craft a plan to minimize and mitigate those causes for failure.

Marketing Transformation Failure Risks


Licensing Options
Product FAQs

Licensing Options:

We keep the licensing options – clean and straightforward.

Individual License: Where we offer an individual license, you can use the deliverable for personal use. You pay only once for using the deliverable forever. You are entitled any new updates within 12 months.

Enterprise License: If you are representing a company, irrespective of size, and intend to use the deliverables as a part of your enterprise transformation, the enterprise license is applicable in your situation. You pay only once for using the deliverable forever. You are entitled any new updates within 12 months.

Consultancy License: A consulting or professional services or IT services company that intends to use the deliverables for their client work need to pay the consultancy license fee. You pay only once for using the deliverable forever. You are entitled any new updates within 12 months.

Product FAQs:

Can I see a Sample Deliverable?

We are sorry, but we cannot send or show sample deliverables. There are two reasons: A) The deliverables are our intellectual property, and we cannot share the same. B) While you may be a genuine buyer, our experience in the past has not been great with too many browsers and not many buyers. We believe the depth of the information in the product description and the snippets we provide are sufficient to understand the scope and quality of our products.

When can I access my deliverables?

We process each transaction manually and hence, processing a deliverable may take anywhere from a few minutes to up to a day. The reason is to ensure appropriate licensing and also validating the deliverables.

Where can I access my deliverables?

Your best bet is to log in to the portal and download the products from the included links. The links do not expire.

Are there any restrictions on Downloads?

Yes. You can only download the products three times. We believe that is sufficient for any genuine usage situation. Of course, once you download, you can save electronic copies to your computer or a cloud drive.

Can I share or sell the deliverables with anyone?

You can share the deliverables within a company for proper use. You cannot share the deliverables outside your company. Selling or giving away free is prohibited, as well.

Can we talk to you on the phone?

Not generally. Compared to our professional services fee, the price of our products is a fraction of what we charge for custom work. Hence, our business model does not support pre-sales support.

Do you offer orientation or support to understand and use your deliverables?

Yes, for a separate fee. You can hire our consultants for remote help and in some cases for onsite assistance. Please Contact Us.